Flooring Growth Hub
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Managed Ads

Want us to run the ads, too?

Search brings the highest-intent leads: homeowners who typed the job into Google because they're ready to hire. We build and run those campaigns for flooring contractors on top of your Flooring iQ subscription, with keywords and landing pages we already know convert. We run Google Ads and Microsoft Ads campaigns, plus ChatGPT Ads (beta) as an added campaign.

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Certified Google Partner

Managed Ads campaigns are built and run by a certified partner.

Managed Ads

$1,500/mofirst campaign

+$500/mo each additional campaign, on Google Ads, Microsoft Ads, or ChatGPT Ads (beta)

Requires an active Flooring iQ subscription, from $297/mo, billed separately

Includes Conversation AI and Voice AI ($200/mo value)

  • Ad spend goes straight to the platform
  • 90-day initial term, then month-to-month

What's included.

  • Campaigns built and run

    Google and Microsoft search campaigns set up, written and managed by our team.

  • Local landing pages

    Pages for each service and area you cover, built to turn clicks into quotes.

  • Cost per real lead

    Every lead traced to the click that brought it, so you see cost per lead, not just clicks.

  • Watched every day

    Your account is checked daily; our team gets flagged when spend, leads or tracking slip, and acts on it.

  • Results in your portal

    Spend, clicks, leads and cost per lead, any time, in plain numbers.

  • AI that answers for you (optional)

    Turn on Conversation AI to text new leads back in seconds and Voice AI to pick up the calls you miss, or leave them off.

Runs Google Ads and Microsoft Ads campaigns.

Real results · All-time

The numbers behind the program.

All-time Google Search Ads performance from flooring contractors on the managed program, by campaign type and by client.

  • 1,004

    Total Leads Generated

  • $67.99

    Blended Cost Per Lead

  • $68,265

    Total Ad Spend Managed

  • 10,421

    Total Ad Clicks

By Campaign Type

Cost per lead across all clients, by the three flooring campaign types we run.

  • Hardwood

    $72.75/ lead

    Leads
    179
    Ad Spend
    $13,023

    High-value hardwood install searches across both markets.

  • Sand & Finish

    $71.12/ lead

    Leads
    606
    Ad Spend
    $43,096

    Our highest-volume category, refinishing demand at scale.

  • Flooring Installs (General)

    $55.47/ lead

    Leads
    219
    Ad Spend
    $12,147

    Broad install intent at our lowest cost per lead.

By Client

All-time account performance for each flooring business on the system.

  • Lotus Floor & Home

    $65.10/ lead

    Leads
    900
    Ad Spend
    $58,591
    Click-Through Rate
    5.29%
    Conversion Rate
    9.96%
  • Carpet One of Livermore

    $93.02/ lead

    Leads
    104
    Ad Spend
    $9,674
    Click-Through Rate
    4.25%
    Conversion Rate
    7.54%

Campaign-Level Breakdown

Every active campaign, by client and campaign type.

Campaign-Level Breakdown
ClientCampaign TypeAd SpendLeadsCost / LeadConv. Rate
Lotus Floor & HomeSand & Finish$38,241555$68.9010.72%
Lotus Floor & HomeFlooring Installs (General)$12,147219$55.479.70%
Lotus Floor & HomeHardwood$8,204126$65.117.85%
Carpet One of LivermoreSand & Finish$4,85551$95.207.17%
Carpet One of LivermoreHardwood$4,81953$90.937.92%
All Campaigns$68,2651,004$67.999.63%

Figures reflect actual all-time Google Ads account performance for active clients. Individual results vary based on market, budget, and campaign mix. Past performance is not a guarantee of future results.

One client per metro, per campaign type.

While your campaign is active and paid, we won't run the same campaign type for another flooring company in your metro. Cancel, and the territory opens up.

Channels

  • Google AdsPrimary channel
  • Microsoft AdsAdditional campaign
  • ChatGPT Ads (beta)Additional campaign; new in 2026, U.S. only

FAQ

Managed Ads questions.

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Want numbers like these in your metro?

Book a demo and we'll walk through the campaigns, the landing pages, and what's available in your area.